NEW TTX PARTNERSHIP

Bókun, a Tripadvisor company and leading Channel Manager and booking system for tour, activity and experience providers, has joined forces with TTX.

With Bókun’s integration as TTX’s first Channel Manager, this partnership aims to revolutionise the theatre and live events scene, changing how audiences book and experience these events.

By streamlining booking processes, it provides seamless, end-to-end solutions for both customers and venue operators – making ticket purchases easier, improving inventory management, and expanding marketing efforts. This simplifies discovering, booking, and enjoying the UK’s premier theatre and entertainment venues, while also supporting the potential for international growth.

This partnership merges Bókun’s cutting-edge booking and channel management technology with TTX’s expertise and reputation in theatre and entertainment ticketing. Together, they aim to enhance how audiences access and enjoy live entertainment.

Jess McCrorie, Director of Partnerships and Campaigns at TTX, said: “We’re thrilled to partner with Bókun to bring to the Travel Trade and their clients and customers seamless access to unforgettable live entertainment experiences. This collaboration not only strengthens our current world-class digital offering but also helps us at TTX create new opportunities for producers, venues and audiences alike. Together, we’re shaping the future of theatre and live events by making booking easier, smarter, and more engaging.”

WORLD TRAVEL MARKET

The TTX team returned to the World Travel Market London this month, to showcase the business in the UK & Ireland section of the event.

World Travel Market London is the leading global event for the travel industry to meet industry professionals and conduct business deals. Through its industry networks and unrivalled global reach, WTM London creates personal and business opportunities, providing customers with quality contacts, content and communities.

Jess McCrorie, Director of Partnerships and Campaigns at TTX, said: “It was a busy one this year, with countless conversations, and so many fun and creative ideas about how to bring even more audiences from near and far to experience the joy of live theatre.”

THE UK’S BIGGEST BLACK FRIDAY THEATRE SALE!

From Glasgow to Guildford via London’s Gielgud, London Theatre Direct and Trafalgar Tickets launched the biggest Black Friday sale in theatre history last week. With over 60 UK theatres, and over 300 shows taking part, the spotlight is shining on the West End and beyond this November. The event will run until Monday 8 December.

Last year, over the Black Friday period, our customers snapped up over 215,000 tickets. So, bag your bargains early to get the best seats at the best prices.

“Black Friday marks yet another exciting milestone for us at Trafalgar Tickets and London Theatre Direct, as after last year’s success, we’re bringing together exclusive offers from both West End shows and our regional UK theatres for another year,” said Johan Oosterveld, CEO of Trafalgar Tickets and London Theatre Direct.

“Doing what we do best, we’re inviting audiences to rediscover the magic of live performance no matter where they live. We really do have something for everyone this year. People will be able to choose from seeing something new or simply have a fantastic excuse to head back to their favourite classic musical. With Christmas around the corner, theatre makes for a wonderful gift too, so there’s no better time to experience the magic of theatre with the UK’s Biggest Black Friday Theatre Sale!”

London Theatre Direct
Savvy theatregoers will be treated to up to 60% off tickets to top-selling West End shows, with many must-see titles starting at just £15! Exclusive staff offer for London Theatre Direct: SAVE AN EXTRA 10% 

Trafalgar Tickets
Closer to the counties than the capital? We have amazing shows at incredible prices, right on your doorstep at all Trafalgar venues – with savings of up to 40% on the largest range of shows ever. Visit Trafalgar Tickets: SEE THE FULL RANGE OF OFFERS